The lead zone: a seven-figure lead for a top five bank

Posted by JamieKelly on a Friday in November, 2015


Analysing their future profit. We can’t name names of course, but our largest lead for the month was for over a cool £1million – as recorded in our client’s CRM system! Looking back over the past 24 months of activity, the one consistent aspect of the financial services market is the consistency of spend – which barring a typical dip at the beginning of the year is the basis for many of our client’s pipelines.


As for the technology behind the lead, it’s a brand/product we’ve also been asked to promote for a number of connected partners and vendors, and it’s interesting to see the concept of the ‘real time’ enterprise move from potential to reality as we near 2016.




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