On the thirteenth day of Christmas my IT Director gave to me…

Posted by JamieKelly on a Wednesday in January, 2016

    Specialist software (sing it!)  Whether it was placed in a stocking or wrapped up in bows, demand generation for niche software solutions was up across the board. In second position, knocked off top place, came storage, followed closely by servers and virtualisation technologies – with security products completing the top five. As for…

Celebrating Weihnachten – a new entrant in our top 5

Posted by JamieKelly on a Wednesday in January, 2016

    To Germany’s Christmas markets and adorable festive treats (think stollen and plätzchen cookies) can now be added the wonderment of a 512% upturn in December. This increase in lead activity placed Germany in third position for the month – the territory’s first visit to the leaderboard – behind France, the Netherlands, Sweden, and…

A month of fireworks: lighting the blue touchpaper in November

Posted by JamieKelly on a Thursday in December, 2015

  Clients want their demand generation activities to go with a bang. And we aim to deliver results that light up the sky.   November brought us Guy Fawkes Night and plenty of sparklers and rockets. It was the same at Quantum – for example we saw an old lead from the summer, burst into…

Financial Services – an upturn in interest rates

Posted by JamieKelly on a Thursday in December, 2015

  No, not the official rates which remain at record lows.  Rather at Quantum, we’re continuing to see an upturn in the pipeline numbers for financial and insurance servicing organisations.  Perhaps it was the anticipation of flood conditions that led to insurance providers beefing up their infrastructure, or the opening burst of Christmas shopping that…

Meet the Storage Hunters

Posted by JamieKelly on a Thursday in December, 2015

    No, not the people that auction junk out of garages!  These are the IT personnel generating over £2.5 million of interest in storage infrastructure during November. Not that it’s a massive surprise that storage came in at #2– they were second in our overall product numbers for October as well!  But the big…

Waltzing into the record books

Posted by JamieKelly on a Thursday in December, 2015

  Something’s brewing in Austria and not just a very popular energy drink – with our biggest ever jump in pipeline value of 613%. Whether it’s CRM, security, or hardware, our friends from the land of Freud, Porsche, and Schwarzenegger, are ready to talk business – even earning a spot in our top five for…

The lead zone: a seven-figure lead for a top five bank

Posted by JamieKelly on a Friday in November, 2015

  Analysing their future profit. We can’t name names of course, but our largest lead for the month was for over a cool £1million – as recorded in our client’s CRM system! Looking back over the past 24 months of activity, the one consistent aspect of the financial services market is the consistency of spend…

Measuring interest: which sector’s getting ready for growth?

Posted by JamieKelly on a Friday in November, 2015

  Time to plant next year’s crop? Is October the time to talk agriculture? From a technology standpoint it certainly was – with the sector making the biggest gain to enter our top 5. Maybe there were factors at play other than the clocks going back – and we’ve certainly taken note for next year….

State of play: which country enjoyed a 16x increase in activity?

Posted by JamieKelly on a Friday in November, 2015

  The land of (business) opportunity… It’s not just Donald Trump who’s getting pulses racing in the States, as our lead pipeline for the region increased 16x. Maybe it was our refined British accents, maybe the quality of the value propositions we were discussing, but North America was a happy hunting ground throughout the month….

Hactivating an interest in security?

Posted by JamieKelly on a Friday in November, 2015

Defence against the dark arts. Maybe the Talk Talk hack came too late in the month to influence proceedings, but interest in security software increased 190% over September. This was enough to push it into second place in our top five – behind Unified Communications that held on to the top spot with £2.2million in…

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